In recent years, sea cucumber industry brand heat intensified, brand building has become the industry keywords. But in the construction process, many brands just like Handan toddler, a place where time can raise sea cucumbers have become a "geographical indication" reserve; do origin, thousand times, seemingly brand prosperity, but in reality their embarrassment at a glance . Several products around each game, competition is heating up. In Ningbo sea cucumber stores, so, too, innovation is undoubtedly consolidate the position of the brand sea cucumber, break through the bottleneck of construction related lies. Throughout Ningbo sea cucumber store products, nothing less than instant, pale dry, salted three categories. More or less there are differences between the product category, but the target consumer groups are all pointing to a higher consumption of high-income groups. Given the limited capacity of the market situation, emerging brand sea cucumber, is bound to cause oversupply difficulties, resulting in the Red Sea into a sea cucumber brand competition situation. In addition to saving the industrialized dishes Scissors brand sea cucumber outside, category itself has full market space. For example, the Palace of sea cucumber sea cucumber stores Ningbo bright spots, which comes from its business model and improve product quality system, the Palace sea cucumber Since its inception always put consumer interests first, to create cost-effective sea cucumber brand for the development goals, to implement the concept of food safety in all aspects of production enterprises, the first in the industry through the national green food certification.